Food | Kiosk | Community
Food | Kiosk | Community
Flip & Toss
Flip & Toss
Flip & Toss






Brand Identity | Brand Guidelines
Overview
Overview
Overview
Flip & Toss is a Quick Serving Restaurant, located in Guntur, Andhra Pradesh. The project was done with The Reform Design Studio in Vijayawada,
Andhra Pradesh in 2019.
Flip & Toss is a Quick Serving Restaurant, located in Guntur, Andhra Pradesh. The project was done with The Reform Design Studio in Vijayawada, Andhra Pradesh in 2019.
Flip & Toss is a Quick Serving Restaurant, located in Guntur, Andhra Pradesh. The project was done with The Reform Design Studio in Vijayawada, Andhra Pradesh in 2019.
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Approach
Approach
Approach
"Flip and Toss" is inspired by the dynamic motion of cooking—quick, fluid, and full of energy. The name reflects the fast-paced nature of a QSR, instantly signaling speed and responsiveness to customers. Bright, bold colors and vibrant design embody the energy and quick service our busy audience seeks, making the restaurant an inviting, high-energy destination.
Flip and Toss originated from our search of cooking verbs. Flip and Toss describes the quick fluid movement of the spatula when you are cooking. It is a lot of energy,motion and colours that we intend to bring out. A QSR works on the principle of quick delivery of food. This would be very well conveyed by the quick responsive name that we have for this brand. Also, in the customer’s mind, it is received subconsciously as a quick serving place that draws them in. Our target audience is a busy lot and this quickness is what will draw them to the restaurant. The colours are very bright, poppy colours that will convey quickness and energy. The styling of the place is to be vibrant, bold and expressive.
Twenty24
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